Purchase High Quality Leads At Cost

For DigitalBGA contracted agents only.

At DigitalBGA, we generate our own leads and get them to our agents at our cost.  We do not make money selling leads to agents like other agencies.  We are obsessed with your success, and have a vested interest in your success by teaching you the ins and outs of being successful in telesales.

Current Lead Opportunities:

Organic Leads (Search Engine Generated - limited quantity available): $15
Final Expense: $13
Paid Traffic (most scalable): $16

Lead types and how they're generated are described below under the section "Lead Types".  You must purchase leads statewide.

We generate our own leads internally.  This is what sets us apart from our competitors.

We have absolute control over quality and we will always deliver leads at our cost to generate them.


There’s no blaming lead vendors for bad quality anymore. We know our leads are profitable because we test them all in our VSA program before bringing them to you.

What that means to you is you NEVER have to test a lead source again, we’ve eliminated that risk. If you can’t make these leads profitable, it’s not the leads - it’s something else (and we’ll help you with that).


You Also Receive:

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    On-Demand Training.  We provide critical foundational training on cash-flowing your business, scripts for traditional life insurance (term, GUL etc) and final expense leads and a searchable portal where you can find answers to any questions on the fly.
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    Full-service back office team.   You focus on selling, we take care of everything from signature collection, exam follow up, APS ordering, collecting additional requirements and send it back to you when we receive an offer.  You have on-demand access to see where all your business with a quick search of your client's name.  
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    High Commissions.  We pay the top level carriers will pay an agent direct and if you hit certain monthly production levels, we bonus you in leads.  We have ONE commission grid that everyone gets - no comp games at this BGA.
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    Access To Proprietary Technology.  Including a 1 page application for the core fully underwritten carriers.  You complete the application within our free software, then we collect the signatures and follow up on the exam and underwriting requirements on your behalf.
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    Support. If you have a question not in our agent portal, email support@digitalbga.com with any questions you may have - product questions, lead questions, illustration help, field underwriting assistance.  We'll get back to you within 2 hours during business hours (usually quicker).  You're not in this alone.

Lead Types

Organic (Search Engine Generated) 

Organic leads are generated via search engines from consumers actively searching for life insurance. This means they searched something in Google, Bing, Yahoo (wherever) and one of our sites popped up. They read the information on the site and filled out a form to see quotes and be contacted. This is the highest quality internet lead you can get.

The downside is there is limited quantity available as it’s very slow to scale.
DigitalBGA generates their own SEO generated leads and partners with other websites to sell their SEO generated leads – currently we have over 4,000 exclusive SEO generated leads available every month. Exclusively available to DigitalBGA agents.

If you’re buying leads consistently, we’ll always have leads available and won’t sell to new buyers unless we have new inventory.

The more states you’re licensed in, the more consistent lead flow will be. If you’re only licensed in a few states, expect lead flow to be sporatic.

33% of these leads turn out to be bogus leads and that’s baked into this price. There are no refunds for bogus leads. With that said, these are still the highest quality leads you can get.

You MUST work these leads on our customized CRM detailed below.  Details on the CRM are below.  

Please note: There are only a limited quantity of these, please contact us with availability before purchasing.  Agents currently working 300+ leads/mo have priority over all new orders.  We will have a wait list if none are available currently.

Final Expense Leads

These leads are generated on Facebook at scale.  They're generated through burialinsurancecoverage.com and iburialinsurance.com.  So you know the website your prospect filled out the form.

Here is what the ad looks like.  We have 100s of variations of copy/images etc based on the area and interest group we're targeting, but just so you can see a sample to get a feel for how the leads are generated:

This ad takes them to a landing page for them to request a burial insurance quote.  Prospects do not see rates for burial coverage.  This is strategic and yields a better result.

These are exclusive leads and we're getting around a 25% bogus rate on these leads.  We do NOT sell in specific cities/counties - you have to purchase leads statewide.

If you're only in 1 state, that's fine - just keep in mind that leads will trickle in slowly.

All business must be submitted through DigitalBGA.  As stated above, this is our cost to generate this lead and it is variable so often times we're over $13 per lead.  

This is the best cash-flowing lead we have.  Approved in days, paid the next week on 110%+ contracts.  

Note: Agents must be contracted with our core final expense carriers before receiving leads.  No exceptions as we make profits off placed business, not selling leads.

 

Pay Per Click Generated Leads

These leads are generated by buying targeted consumer traffic to a website.

DigitalBGA pays for ads in Google and other media sources and send them to a landing page. These visitors fill out a quote form and that lead data is sent to you in real time.

25% of these leads turn out to be bogus leads and that’s baked into this price.

Currently we’re running our Pay Per Click traffic to a “no exam” focused website to increase the amount of applications that don’t require an exam.

This lead source is the most scalable and predictable.  This is where we focus our time marketing, testing new sources of traffic so you don't have to.  We only share successful sources of traffic once we ourselves have spent our money testing.

Customized DigitalBGA CRM

Your CRM should be your ultimate sales machine and we've created just that.

Every telesales life insurance agent should be able to plug into a system and have the next best lead served up to them.   Then you simply click to call, disposition the lead and move on to the next lead.  Your goal every day is to make it so there are no leads to be called and you'll know you're on top of all your leads.

Do you think a system like that would change your business?  

Integrating with our CRM will have an immediate impact on your sales. Every single agent that works in our CRM has told us this.

By creating workflows (automated processes within the CRM) that self-manage your leads, you’ll be exponentially efficient. You’ll call new leads quickly and often using “click to call” technology to get your contact rate on your leads high.

Your contact ratios will skyrocket using this CRM. Which means more meaningful conversations with your prospects which means more sales.

We do this through a queue-based selling platform.

Here’s how it works:

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    When a new lead enters your CRM, it pops up in your CRM at the top of your queue so you can contact them immediately. An immediate email gets sent out automatically as well.  
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    You make the phone call, then enter the end result once the call is completed (not contacted, contacted, quoted, not interested etc.). Email will be automatically sent out based on the status each lead reaches.
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    The lead you just called will come back in your queue automatically based on the CRM’s rules we’ve customized.
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    The next best lead automatically appears for you to call based on the priorities we’ve applied inside the CRM.

It sounds complicated to use, but it’s not - it’s very easy.

The power of this setup is you’re simply clicking down a list of leads. No lead will fall through the cracks and every lead will get worked appropriately.

Your goal throughout your day is to get to the end of the list so there’s no leads to be called. By doing so, you know you’re on top of all your leads.

Other features:

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    Local caller ID masking. Our system will match the caller ID to your prospects caller ID which increases contact percentages. If your prospect calls back the caller ID, it will get routed to your phone number.
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    Email tracking. Know if your leads email bounced and if they’re opening your emails.
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    Integrated cloud based dialing. Which means there is no need to replace your current phone system and there’s no extra hardware to purchase. You just need a USB headset to plug into your computer and you’re all set.
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    Cloud based. There’s no downloads and you can log in from anywhere with an internet connection.


Newly contracted agents get access to this CRM for FREE for the first 90 days.  After 90 days, agents just pay our cost for the CRM.  This includes training and support with your onboarding specialist.  

Get Started By Scheduling a Call

Any Questions?

We're confident we've put together the best life insurance telesales system available, while keeping all your independence.

If you have any questions, email support@digitalbga.com or schedule a call with us by using the red button above.